Faith & Prosperity Nexus Blog
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Simple Company Branding Advice…
Here’s a great post Pamela Wilson wrote for IdeaMensch on how to build a memorable brand for your company. 1. Find a memorable name 2. Create a benefits-oriented tagline 3. Choose two colors and use them consistently 4. Find unique, readable fonts and use them everywhere 5. Craft your Big Brand Promise I think naming and branding early on in a company is tricky – you can easily spend too much or too little time on it. Pamela’s guidelines strike me as a great way to do it well without over-thinking it.
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Know God – The Need For Reality
Andreas has a chapter in his book that deals with prayer. Prayer is how we get to know God, because it allows us the time and space to be in conversation with God, and further, in relationship with Him. There are many forms of prayer – participating in the liturgy, saying a rosary while we’re stuck in traffic, interrupting our busy work day to pray the Angelus at noon, morning prayer with devotional aids, etc. One things is for certain, though. Some time does need to be set aside for God, without the usual distractions. Pope Benedict warns of the threat that is posed by our society’s growing need to be “plugged in” all the time. He recommends times of “silence and solitude.” I think we all need to listen to the Holy Father’s call and set a few minutes aside each day where it’s just us and God – no iPhone, Blackberry, iPad, laptop, TV, or anything else.
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PovertyCure – What if we’ve been asking the wrong questions?
“Charity has its place in emergency situations.… A life that is lived on as a recipient of charity is a miserable life. I think, in our DNA, the way God made us, we are made as co-creators. God wants us to perfect and to really finish His creation. And if you’re simply a recipient of charity, you’re not doing that; you’re not fulfilling your real destiny, which is this creative capacity that God has endowed us with, we’re letting that creative capacity sit idle. I think that’s—at probably at the deepest level that I can reach—what’s so inadequate about the traditional response to poverty.” Damian von Stauffenberg
