The Pope and the CEO > Entrepreneurship
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Entrepreneurship Advice from Ash Dahod
Highland Capital Partners recently posted a really great video on their website in which Sean Dalton, a general partner at Highland, interviews Ash Dahod. Ash is a serial entrepreneur with a track record that would make the most accomplished business personality blush with envy. Listening to his story is not only very interesting, but also highly inspiring and full of great advice. Sean did a great job at the interview – it’s a bit long at about an hour, but well worth listening to! Highland’s “Entrepreneurship Central” section of their website is also well worth a regular visit. They feature wonderful interviews that are geared toward action. A good one is the interview with consumer goods veteran Tom Stemberg called Finding Success in a Recession, but I found all of them very interesting to listen to.
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How to Name Your Business
Seth Godin posted a brilliant article some years ago on his blog about how to name your company. Instead of paraphrasing, I’ve added the post below, and you can also go to his blog page to read it on his site. The reason why I like what he says is because Seth is always able to help us keep the big picture in mind. Name finding often results in a myopic choice where we focus on all sorts of issues except the really high level issues that matter in the long run. Seth’s four simple steps help you to avoid that: Greg Harrington writes, “I’ve been thinking quite a bit about a topic lately—how to best name a business—and in looking for some ideas, I’ve reviewed several of your books, but don’t find anything in the way of a thorough treatment of this topic.” Here’s what I think: First, the main point: a brand name is a peg that people use to hang all the attributes of your business. The LESS it has to do with your category, the better. If you call yourself International Postal Consultants, there’s a lot less room to hang other attributes. Some names I like?… Read more